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Goibibo Adds Dynamic Duo Kalidas-Jayaram as Brand Ambassadors


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Goibibo, one of India's beloved travel brands, onboards the iconic father-son duo Jayaram and Kalidas as its brand ambassadors. This announcement furthers Goibibo's localised approach to brand communication and product curation. The announcement coincides with the launch of the brand's first digital film starring the dynamic duo. The film references a popular scene from 'Panchatanthiram' keeping the trope of recreating iconic movie scenes, as previously demonstrated by the brands iconic #Goibebo campaign starring Kareena Kapoor Khan who was onboarded as the brand ambassador last year.



Company :-Avian WE

User :- Shruti Mehrotra

Email :-shrutim@avianwe.com

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