Advertising Printing Australia Unveils a Fresh New Brand Identity and Website

2026-09-18 11:29:15 Business

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A bold new look. The same trusted service. An even stronger commitment to accountable delivery.
Sydney, Australia — September 2026

Advertising Printing Australia (APA), one of Sydney’s leading independently owned printing and letterbox distribution companies, is proud to unveil its refreshed brand identity and newly updated website.
The transformation introduces a vibrant new green and yellow colour palette, symbolising growth, energy, optimism and fresh opportunities for the businesses APA supports.
More than simply a change of colour, the new identity represents an exciting new chapter for APA—building on more than two decades of experience while continuing to invest in better systems, stronger accountability and more effective marketing solutions for businesses across Greater Sydney.

A Fresh Look Built on More Than 20 Years of Experience
Since 2003, APA has helped thousands of businesses, government organisations and community groups connect directly with Sydney households.
The new branding retains the trusted APA name while presenting a fresher, more modern and energetic image that reflects where the company is heading.

Green represents growth, reliability and forward momentum. Yellow represents energy, visibility and opportunity.
Together, they reflect APA’s mission: helping businesses get noticed, reach more customers and grow.

While the look has changed, the principles behind APA remain stronger than ever:
• Every letterbox matters
• Every campaign deserves accountability
• Every customer deserves professional service
• Every delivery should be supported by proof

Building a Better Customer Experience
APA’s refreshed website gives customers a clearer and easier way to explore our complete range of printing, distribution and direct marketing services across Greater Sydney.
But this is only the beginning.

APA is currently developing a new generation of customer-focused digital tools and mobile applications designed to make planning, managing and monitoring campaigns simpler, faster and more transparent.
These new systems are being developed to give customers greater convenience, improved communication and better visibility throughout their campaigns—from requesting a quotation and selecting distribution areas to receiving updates, GPS tracking information and campaign reports.

Once introduced, the new technology will work alongside APA’s experienced team and established quality-control systems to create an even more connected and accountable customer experience.

The refreshed website represents our new look. The technology now being developed represents our future—simpler, smarter and more transparent.

The improved website reflects APA’s commitment to making every stage of a campaign—from initial planning and printing through to distribution and reporting—clearer, simpler and more accountable.

Reaching More Than One Million Sydney Households
APA provides distribution coverage to more than one million households across Greater Metropolitan Sydney, supported by experienced field teams, supervisors and GPS-tracking systems.
Its extensive coverage includes Western Sydney, Parramatta, the Hills District, the Inner West, Eastern Suburbs, North Sydney, Northern Beaches, Sutherland Shire, Liverpool, Campbelltown and surrounding regions.
From a local business targeting a few selected suburbs to a major organisation requiring extensive Sydney-wide coverage, APA develops practical printing and distribution solutions around each campaign’s objectives.

Helping Australian Businesses Grow
In an increasingly crowded and competitive marketplace, visibility matters.
APA helps businesses place their message directly into the homes and hands of potential customers. A professionally designed and delivered flyer can remain inside a household, be seen by several family members and influence a purchasing decision long after a digital advertisement has disappeared.
APA’s refreshed identity represents its determination to keep evolving, improving and helping businesses reach the communities that matter most to them.

The colours are new—but APA’s commitment remains unchanged:
GPS Tracked • Independently Verified • Quality Assured

A Message from APA
“This refreshed identity represents renewed energy, continued growth and our confidence in the future.
For more than 20 years, businesses have trusted APA to print and deliver their message across Sydney. We are extremely proud of that history, but we are even more excited about what comes next.
Our new green and yellow identity reflects who we are today: energetic, progressive, accountable and committed to helping our customers grow.
The look may be new, but our promise remains the same—every letterbox matters.”

Welcome to the New APA
APA invites existing customers, business owners, marketing professionals and community organisations to explore the refreshed website and discover how its printing and accountable distribution services can support their next campaign.