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Big Boy Toyz to be India’s first automobile brand to enter the metaverse fashion world

2024-06-19 05:32:15 Automotive


June 2022: Being sustainable is the key focus for people nowadays to make the world better place to live. To discuss this Women's Indian Chamber of Commerce and Industry (WICCI) has organized a panel discussion with the theme ?Cohesive and Sustainable World in the Era of Digital?. This insightful discussion will held on 11th and 12th June, 2022 at Indian International Center, New Delhi. To support the same, Big Boy Toyz to be India?s first automobile brand to participate in the same wherein two of the BBT cars will be created in the metaverse world followed by a fashion show.

The event will host couple of seminars, wherein they will be proposing and presenting solution to the problems world is facing at the moment. The problems are related to environment/carbon reduction, and presenting another source of revenue generation for the governments, wherein they can generate addition revenue of more than Euro 250-300 billion per year.

?We at Big Boy Toyz are proud to unify and strengthen our partnership with WICCI. We look forward to this informational panel discussion and we are elated to support the initiative. This is our first experience to be a part of such an event wherein the BBT cars will be a part of the metaverse show followed by the fashion show. We are excited to be a part of the same.? said Mrs Ritika Jatin Ahuja, COO, Big Boy Toyz.

Along with the panel discussion, HoK will launch its digital humanoid at the event. This digital humanoid will be HoK's influencer in digital world aka Metaverse. It will have its own identity & it will take assignments as influencer in social media.

About Big Boy Toyz:

The showroom of Big Boy Toyz houses pre-owned luxury, exotic, and imported cars for sale in India. With a collection of over 100 rare exotic supercars, every pre-owned exotic car in the inventory goes through BBT?s highest level of scrutiny, assuring utmost quality standards.  BBT has built a trustworthy name in the industry with over 7600 satisfied customers, it has also found favour with a large list of celebrities and cricketers such as Twinkle Khanna, Yuvraj Singh, Dinesh Karthik, Hrithik Roshan, Riteish Deshmukh, Honey Singh, Bpraak, Shilpa Shetty and Virat Kohli among others also possess a glittery set of four wheels from BBT. The digital platform plays an important role in revenue generation for the brand. BBT has showrooms in Gurgaon, Mumbai, and Hyderabad with expansion plans in place for Ahmedabad and Kolkata.

Company :-Crosshairs Communication

User :- Gunika Sharma


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