TECNO steps into the 5G segment with POVA 5G special Manchester City edition

Mumbai, 8th February 2022: TECNO Mobile, the global premium smartphone brand from TRANSSION India, today enters the 5G segment by launching its latest smartphone POVA 5G. A special edition in Aether Black color, Tecno POVA 5G flaunts the proud logo of leading football club Manchester City FC (Man City) on its back. TECNO is the Official Tablet and Handset Partner of Manchester City and the association shares and synergizes the ethos of Speed, Power and Performance. TECNO POVA 5G mirrors these ethos in its best-in-class features. Power packed with eye-catching design, Super-Fast 5G Dimensity 900 processor, Ultra-fast LPDDR5 8GB + 3GB Virtual RAM and 6.9 FHD+ Dot-in display with 120Hz refresh rate, TECNO POVA 5G is a first in its category. POVA series is a performance-oriented product line of TECNO that offers more powerful smartphone experience.

As 5G technology continues to dominate the smart phones segment, the year 2022 is predicted to be a breakthrough year for 5G smartphones. As per the findings of industry analysts, the resilient smartphone sector is estimated to witness 190-200 million shipments in the year 2022, with 5G devices claiming a major chunk in the segment. With a strong foothold in the budget smartphone category, TECNO pans its focus on the mid-to-high range category, with POVA 5G. Catering to the demands of the Zillennial consumers, the Fastest 5G smartphone is infused with the best-in-class hardware specifications with astounding software capabilities, an in-built Partner Game Engine Technology, bringing forth the ultimate mobile gaming and multi-media entertainment experiences.

Commenting on the launch, Arijeet Talapatra, CEO of TRANSSION India said, ?India is third largest 5G smartphone market globally as per Counterpoint and there?s a lot of pent-up demand for 5G. In view of the market potential, the launch of POVA 5G is a part of TECNO?s growth strategy. With this launch we?re foraying into the 5G category and are in the process of creating a complete 5G portfolio in the POVA product line. The idea is to make premium experiences reasonably priced and accessible to more and more people.?

?Moreover, TECNO has cherished a long association with the current Premier League Champions, Manchester City, since 2017. This association has been incredibly successful as TECNO and Man City follow similar values of holding consumers and audiences at the highest pedestal that reflects in our unique mobile experiences and their exceptional matches every day.? He added.

The feature packed Tecno POVA 5G smartphone is priced at INR. 19,999/- and first 1500 customers will win a complimentary power bank worth INR. 1,999/-. The first sale begins on 14th February 2022 only on Amazon.

About TECNO

TECNO Mobile is a premium smartphone brand from TRANSSION Holdings. With ?Stop at Nothing? as its brand essence, TECNO is committed to unlocking the best contemporary technologies for progressive individuals across global emerging markets, giving them elegantly designed products that inspires consumers to uncover a world of possibilities. TECNO understands the needs of consumers from different markets and provides them with localized innovations which is demonstrated through their mastery of serving consumers who are ?young at heart? and never stops pursuing excellence. TECNO?s portfolio spans across smartphones, smart wearables and AIoT devices made for consumers in over 60 emerging markets across the world. TECNO is also the global Official Partner of Manchester City Football Club.

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