New Delhi, May 22, 2019: With summers and the infamous Delhi heat overhead, the need for a cold and delicious respite can be felt among the hearts of Delhites. Frozen Ribbons, a revolutionary Dubai-based ice cream brand, has come up with a solution to address this need with its very unique concept. Introducing the distinctive and heavenly offering of milk-based shaved ice creams to India, the Signature menu creations of Frozen Ribbons are now available in New Delhi. Exclusively designed for an ultimate experience of its frozen delights, the brand recently launched its cozy little store in the lively Hauz Khas Village.
The first in the country to introduce this perfect treat, Frozen Ribbons serves these carefully crafted sweet and creamy strands of paper-thin ice cream in the ambience of an attractive store, providing the ultimate ‘on the cloud’ experience with glowing furniture and a foggy atmosphere. With Signature flavours such as, Cookie Monster, Caramel Popcorn, Rainbow Dash, Strawcolate, On a Date, and Forbidden Fudge etc. along with the common delicacies like Mango, Pineapple, Watermelon, or Strawberry, the brand also serves shakes and floats. These creations contain no artificial colours or flavours, and are diligently crafted by the brand’s in-house chefs, with ingredients sourced directly from Italy, New Zealand, and Dubai.
Moreover, each Signature serving at Frozen Ribbons is customized to buyers’ preferences. There is a three-step procedure that the brand follows: Shave ‘em, wherein the customer chooses their flavour; Top ‘em, wherein they choose their solid topping; and Drop ‘em, for the liquid topping. Along with such a distinctive serving concept, the super affordable price range of these delectable treats makes it the perfect frozen dessert to relish for all age groups.
Sharing an insight into this unique concept, Rohit Kakde, Founder and CEO, Frozen Ribbons remarked, “Having moved to Dubai five years back and owning a couple of ice cream brands, I realized that participating and carving a niche in the existing clutter of ice cream market was not an easy task. I wanted to introduce something new and different for the consumers to relish, and I started exploring various options. Finally, we zeroed in on a Taiwanese concept of shaved ice based on water, and modified it to add a milk and cream base. After experimenting with various flavours and recipes for over a year, we finally found the perfect frozen treat, and that is how Frozen Ribbons came to its existence. Now, I want to introduce this creation to my country and make this unique dessert available to the Indian audiences. I sincerely hope that this unique, attractive, and affordable concept of shaved ice creams finds its place among the hearts of Indians.”
Following the launch of its first store in New Delhi, Frozen Ribbons is looking forward to opening outlets in Bangalore and Hyderabad. The brand aims at opening 50 retail franchise units in major metro, Tier-I, and Tier-II cities across the country by the end of FY 2019-2020, and is currently looking for franchise partners. With benefits like a unique concept and design, an attractive menu, no competitors in the market, low cost entry, low overheads, full catering support, flexible location options, provision of equipment, and extensive promotional support, Frozen Ribbon ensures attractive returns on investment for all its franchise partners along with a whole lot of fun.
About Frozen Ribbons:
One of India’s fastest growing dessert food chains, Frozen Ribbons is a Dubai-based ice cream franchise that has brought the unique concept of creamy ribbons of innovative paper-thin shaved ice creams for the first time in the country.
Inspired by a unique Taiwanese concept of water-based shaved ice dessert, Frozen Ribbons has revamped this sweet treat and made it all the more delicious by coming up with a divine middle-ground between shaved ice and ice cream.
Company :-Value 360 Communications
User :- Guneet Kaur