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Flipkart Fashion announces first-ever ‘Best of Season Sale’ with the best offers from top brands

New Delhi, December 20th 2018: Flipkart Fashion, India's largest online fashion store, has announced its flagship sale, the Best of Season Sale (BOSS), starting on the 20th and running until the 24th of December, offering the best of fashion brands and the latest selection of styles. The first edition of BOSS will showcase over 50 lakh styles from 1000+ brands that are offering discounts of 50 to 80%. There will be an additional 10% off only on Day 1 and an additional 10% off on payment with SBI debit cards on purchase of Rs1500 and above. BOSS will feature the best offers from all leading brands across categories including footwear, clothing, accessories and sportswear.

Flipkart Fashion is also offering Flipkart Plus members an additional 10%-15% off over and above the sale prices by using Flipkart Plus loyalty coins. Customers can redeem 10% discounts using 10 Flipkart Plus coins and 15% discounts using 15 Flipkart Plus coins. Customers can also redeem 25% discounts using 25 Plus coins.

“As India’s fashion capital, Flipkart Fashion offers variety of brands that cater to varied customers, from premium products to those looking for value purchases. We want to be representative of what India is buying and we have focused on offering an unmatchable selection on our platform, to address the aspirations of all our fashion-conscious customers.

This year, in the first edition of our flagship sale, BOSS, we are offering the best in fashion to millions of shoppers and are expecting over 10x growth in unit sales on the platform. Also with close to 50% customers transacting from tier II/III cities, we are sure the compelling offers from leading brands will help drive new customer acquisition for Fashion business & Flipkart, further cementing us as India’s true fashion capital.” said Rishi Vasudev, VP, Flipkart Fashion

About Flipkart: Flipkart is India’s largest e-commerce marketplace with a registered customer base of over 100 million. Launched in 2007, Flipkart has enabled millions of consumers, sellers, merchants and small businesses to be a part of India's e-commerce revolution. With over 100,000 registered sellers, Flipkart offers over 80 million products across 80+ categories including Smartphones, Books, Media, Consumer Electronics, Furniture, Fashion and Lifestyle. Flipkart is known for pioneering industry-first innovations such as Cash on Delivery, No Cost EMI and easy returns – customer-centric services that have made online shopping more accessible and affordable for millions of customers.   

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