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This Children’s Day SMAAASH in association with Alamb NGO treats underprivileged kids with World of Virtual Reality and Arcade Games

New Delhi, 13th November 2018: SMAAASH, one of India’s acclaimed gaming and entertainment hubs, has arrived at a unique arrangement with an NGO named Alamb to spread good cheer in the society. As a part of children’s day celebrations, SMAAASH endeavored to bring a smile amongst the kids of Alambh NGO by treating them to some exciting and intriguing arcade and virtual reality games at SMAAASH Cyberhub and Gurgaon Pub Exchange.

In this initiative to spread love and cheer among the children, SMAAASH brought an opportunity to the less privileged by giving them a chance to experience their famous VR and arcade games such as Walk the Plank, Finger Coaster, Jurassic Escape and Cockpit 360. A total of 45 kids from Alamb NGO experienced a new world of gaming and were familiarized to the concept of virtual reality amidst high excitement and joy post which they were treated to a sumptuous lunch at the centre.

Commenting on the initiative, Mr Kaizad Bajina, CTO, SMAAASH, said, “We were glad to partner with Alamb NGO in this initiative to commemorate the Children’s Day and allow a fun-filled day for the kids. This initiative is a part of our efforts to give back to the society and encourage the less privileged children by creating a positive and a fun environment and channelizing their energies to learn and elevate their quality of life.”

SMAAASH implores the child in you to joyously revel in an unmatched range of activities ranging from highly interactive sports simulators to many more thrilling and recreational attractions. Redefining sports entertainment and customer engagement with ground-breaking entertainment ideas and novel dining concepts, SMAAASH has something for everyone anyone of any age making it a perfect destination for “kids” of all ages.


ABOUT SMAAASH

Launched in 2012, SMAAASH is one of India's acclaimed gaming and entertainment centers that blends sports, virtual reality, music and dining into an immersive, evolved, interactive and innovative social experience for family, friends and children alike. Helmed by its creative ideator, ShripalMorakhia, SMAAASH is renowned in the field of sports simulation technology and proprietary gamification technologies such as a unique twilight bowling zone, VR Games and bike racing simulators and the go-karting tracks (in Mumbai & Gurgaon).

Being a virtual reality led entertainment gaming center - vastly credited to its in-house research and production capabilities, head mounted VR displays are used to produce games such as Walk the Plank, Finger Coaster, Jurassic Escape, Cockpit 360, etc.

SMAAASH acquired 100% stake in BluO entertainment (a premium bowling and entertainment format) in 2017. The acquisition marked doubling the area under SMAAASH management from 276,000 square feet to approximately around 600,000 square feet in India. With its current presence in Mumbai, Gurgaon, Delhi, Hyderabad, Bengaluru, Noida, Pune, Chandigarh and total of 16 cities SMAAASH is also touted as one of India's entertainment powerhouse in foreign shores with its Mall of America Minnesota launch and are soon going to open 2 new centers in Middle East countries

Apart from this, SMAAASH also acquired a 100% stake in SVM Bowling and Gaming, a popular bowling and entertainment format operated by SVM Private Limited in 2017. SMAAASH is now present in 16 cities and now has 33 centers in total.

SMAAASH implores the child in you to joyously revel in an unmatched range of activities ranging from highly interactive sports simulators to many more thrilling and recreational attractions. Redefining sports entertainment and customer engagement with ground breaking entertainment ideas and novel dining concepts, SMAAASH has something for everyone of any age making it a perfect destination for “kids” of all ages.   
 
 

Contact Information

  • Name: Swati Jha

    Company: Crosshairs Communication

    Telphone: ,

    Address: T: +91 11 46707027 | M: +91 8054970863| F: +91 11 46083214

    Email: swati@crosshairscommunication.com