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Simaaya Launches New Store At Triangular Park

2019-06-19 11:33:13 Design


Simaaya, one of India’s most fashionable and luxury brand offering a wide range of Indian ethic –wear has recently launched their third flagship boutique at Triangular Park Gariahat, Southern Kolkata. The brain-child of Rachit and Mayank Agarwal the new store finds a strategically location in the heart of the Kolkata’s most visited shopping venues – Gariahat. The store measuring _____ sq ft spread across two levels and exclusively deals in handloom products targeted to the Bengali consumer class.
Speaking about their plans of expansion Rachit and Mayank Agarwal said “the popularity of Simayaa has inspired us to step up to expand and establish ourselves in other parts of the city in order to reach out to a wider community of fashionable people. As a brand it is our constant endeavor to improve our services and reach and never be complacent.
Conceptualized by both the brothers, the store decor reflects the core signature of the brand Simayaa. “Simayaa has an established brand connect with people and while doing the décor of the new store we only tried enhancing it without doing away with the essence that Simayaa mirrors.” The interior looks similar to that of the Elgin store which has a strong balance of prêt and couture developed over a period of time with great merchandising, lean retailing and unique assortment of established and emerging designers.

On the catchment area of the new outlet Rachit further shares, “This store will particularly cater to our customers residing in South Kolkata and adjoining regions. Our dream of opening a South Kolkata branch has been accomplished, now we look up ahead to take Simayaa to New Market area which is another highly visible junctions when it comes to retailing.”
There is also good news for those who want a piece of Simayaa without having to visit the store – Simayaa has launched it’s e – commerce portal and has been functional from the beginning of this year. So whether you reside in Kolkata or in the outskirts, to a buy a designer wear from Simayaa all your need to do is log into
About the Brand –
This is an exquisite boutique bringing more than 10 designers under one roof. SIMAAYA is a different kind of store. You can find a wonderful selection of fine clothing and accessories. They stock an exclusive collection of some of India’s renowned fashion designers like Harpreet Narula, Neela Bhargava, Rohit Bal, Soumya Anupam, Paras and Shalini, Sayisha and several others. The prices befit the designers, but if you would like to explore and look different, then do visit the store and experience luxury and aesthetics. There is also a bridal section for the ‘to be brides’ to indulge themselves and a prêt section for contemporary and stylish suits. For more information and to browse through their impressive collection, visit:

Company :-Simaaya

User :- Pooja Mitra


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