,KeraStraight is suitable for all hair types from virgin, untreated hair to highly damaged and weak. This evolution in straightening and repair will deliver beautifully shiny, straight & healthy hair.

KeraStraight- the ultimate BKT Treatment. This groundbreaking hair care treatment is used by film stars and celebrities worldwide. The KeraStraight hair product originates in Brazil and works by straightening the hair via a keratin hair care treatment as opposed to chemical hair straightening methods. It leaves the hair in stunning condition and can be used on all hair types, hair cuts and hairstyles, including colored, bleached, and permed, hair, which has never been possible before!

KeraStraights hair care product will gradually fade out of the hair over a four month period to leave the hair as before, but can be redone more often as required.

Technical knowhow:

KeraStraight works by fortifying the hair with the power of white clay, Keratin and 22 carat gold. Keratin is a natural compound found in hair, skin and nails and this protein is what gives the hair its strength. The effectiveness is all thanks to the nano particles of Keratin which are fortified via the addition of 22 carat gold. KeraStraight brings something really special to hair, whether it was lacking something to begin with or lost its radiance over the years. If hair is dull, dry and damaged, curly, wavy, frizzy, overly voluminous or unmanageable one application of KeraStraight will put an end to all that.

Get back half your morning by turning 40 minutes of straightening into 5 minutes and enjoy not just Good Hair Days but Good Hair Months. Book your complimentary consultation and start thinking about what youre going to do with all those minutes and hours you now wont have to spend fighting your hair.

Treat yourself and look incredible all year long with this exciting new treatment from KeraStraight.

Keratin is a natural compound found in hair, skin and nails and it is this protein that gives your hair its strength. This liquid hair blends with the hair on your head dramatically improving its quality on both the inside cortex and the outside cuticle layers. Smaller keratin molecules penetrate the cortex improving and repairing the quality of the hair from the inside. This adds strength, elasticity and moisture resulting in smooth, soft, shiny and straight hair.. The larger keratin molecules coat the hair cuticle and protect against environmental effects such as UV rays, smog, and smoke. Further damage to the hair shaft is thus prevented.

The effectiveness of the nano particles of keratin are fortified with the addition of 22 carat gold. As an element, gold is well known for its unique ability to affect negative ions. The gold in KeraStraight is sequentially processed to the point that it breaks down into the smallest possible nano particles. As a result, the gold is able to permeate the hair, working in tandem with the keratin to bring about a robust yet elegant transformation to your hair.

With the exclusive and highly innovative KS Complex, the vapour is captured and the hair is left feeling lighter, even more beautiful and now needs only 2 days between application & 1st shampoo.

KeraStraight brings new life to your hair, even after years of damage.

International Professional Trevor Sorbie is Kerastraights UK Brand Ambassador!

Notes to Editor

Indulge cosmetics are Indias young and promising distributors who have acclaimed UKs no.1 Brazilian Keratin treatment -Kerastraight in India.