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1374

Indias Best Job Is Now Up For Grabs!

Mumbai,Tired of the usual nine to five routine and the drudgery of the daily commute? Do you long for fresh air, nature and the freedom of the wide open road? Then Indias best job is just right for you. Mahindra 2 Wheelers, a part of the US $7.1 billion Mahindra Group, has tied up with www.indiabikers.com to offer 20 lucky bike enthusiasts the chance to ride across India on the soon to be launched Mahindra motorcycle.

Interested participants simply have to log on to indiabikers.com, upload their CV and photograph and answer a few questions. If selected, they get to ride the soon to be launched Mahindra motorcycle on a six to eight week all expenses paid trip from one end of India to the other. En route, the riders will have to blog, take pictures and share their experiences of the trip online and with people they interact with along the way.

Indiabikers.com is the collective effort of a group of bike lovers who wished to create a platform for motorcycle enthusiasts across the country to share their experience of owning and riding motorcycles. The founders aim to develop an online and offline community for bikers who can log on for advice and information related to two wheelers in general and motorcycles in particular as well as create a movement of bikers. The site will soon incorporate blogs, maps, forums and a host of information and tools which will allow users to create their own groups, share their experiences and comment on others posts.

Biking is ultimately about grit, camaraderie and shared experiences that brings diverse people together. We are delighted to partner with Indiabikers.com for this unique event. This is a once in a lifetime opportunity for bikers across the country to participate in an adrenaline charged journey across the length and breadth of India. We believe this will be an ideal initiative to connect our brand and soon to be launched motorcycles with the motorcycling community. said Mr. Viren Popli, Senior Vice President - Strategy & Market Development, Two Wheeler Sector, Mahindra & Mahindra Ltd.

Our aim is to develop Indiabikers.com into an online community for motorcycle enthusiasts across the country. There are several million motorcycle owners in India, as well as internet users who we would like to bring together online to create a movement for exciting yet safe riding. This partnership with Mahindra 2 Wheelers will provide us with the ideal opportunity to reach out to our key constituency to connect motorcycle enthusiasts with each other. Participants will not only be amongst the first few bikers in the country to ride the Mahindra bikes but will also get to undertake a journey of a lifetime. These lucky riders also get to keep these Italian designed bikes once they complete their journey. This truly is Indias best job! said Mr. Shamim Khan, Professional Racer & Founder Member, India Bikers Community, www.indiabikers.com.

The 20 winners will be divided into four teams consisting of five members, with the tour being simultaneously flagged off from the four corners of India:

1. Ladakh in the North
2. Mumbai in the West
3. Guwahati in the East
4. Kanyakumari in the South


Each team will have a support crew accompanying it. All four convoys will ultimately converge at the centre of India at Nagpur.

Selected candidates will get a stipend, requisite safety riding gear and insurance cover. They will also undergo sessions on motorcycle maintenance and safe riding. As an added bonus, they will also get to ride their motorcycles home at the end of the event.

Notes to Editor

About The Mahindra Group

Mahindra embarked on its journey in 1945 by assembling the Willys Jeep in India and is now a US $7.1 billion Indian multinational. It employs over 1,00,000 people across the globe and enjoys a leadership position in utility vehicles, tractors and information technology, with a significant and growing presence in financial services, tourism, infrastructure development, trade and logistics. The Mahindra Group today is an embodiment of global excellence and enjoys a strong corporate brand image.

Mahindra is the only Indian company among the top tractor brands in the world. It is today a full-range player with a presence in almost every segment of the automobile industry, from two-wheelers to CVs, UVs, SUVs and sedan. Mahindra recently acquired a majority stake in REVA Electric Car Co Ltd. (now called Mahindra REVA), strengthening its position in the Electric Vehicles domain.

The Mahindra Group expanded its IT portfolio when Tech Mahindra acquired the leading global business and information technology services company, Satyam Computer Services. The company is now known as Mahindra Satyam.

Mahindra is also one of the few Indian companies to receive an A+ GRI checked rating for its first Sustainability Report for the year 2007-08 and has also received the A+ GRI rating for the year 2008- 09.  
 

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