North Carolina – March 19, 2012 Folding Chairs and More (http://foldingchairsandmore.com) announced an aggressive new pricing plan today designed to keep the cost of folding chairs for consumers at an adjusted industry low. “We believe that we have the best prices in the folding chair market today, which include free shipping to all 48 contiguous because we aggressively target waste in our supply chain and look for every opportunity to cut costs without sacrificing quality.” Said Ms. Goldstein, founder and president of Folding Chairs and More.

The key to understanding the recent increase in the cost of folding chairs, is recognizing all of the factors in the supply chain. First and foremost are the raw materials. The least expensive folding chair on the market today is the traditional black metal folding chair. Tubular construction techniques and have allowed manufacturers to create strong and sturdy chairs that will stand up to everyday use for years to come, without adding excess weight or unneeded materials. However, even with these breakthroughs in engineering, materials costs have been on the rise for years, especially if the chair is partially padded or upholstered using synthetic, petroleum based materials.

Shipping costs also play a large role in the cost of the chairs.

“If you want a sturdy metal folding chair that is going to stand up to everyday or even occasional use, then it is going to be rather heavy. In this industry, lightweight, plastic chairs just do not hold up as well over time. That weight increases the cost of delivery” Ms. Goldstein explains. “What we try to do here is work aggressively and tirelessly with our shipping partners to keep those costs as low as possible and pass those savings on to the consumer.”

By keeping the supply chain lean and cost conscious, Folding Chairs and More is able to offer products at steep discounts compared to other retailers, in some instances, as low as half the cost. “Our job is to bring consumers a product everyone needs, reliable folding chairs for extra seating at home and public functions, and do it at a price that’s reasonable. In order to do that, we have to be aware of any potential cost savings in our business.”