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alexawynter.tv launches breakthrough new photobook service from Alexa Wynter



2024-04-01 11:31:33 Business

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In a contemporary and timely change of pace, "alexawynter.tv" will be celebrating the launch of its new online artists' book that explores universal human experiences through the intersections of fashion and culture. The launch instalment will explore the "celebrity gaze" in the post-internet age with ["Celebutante"] the photobook's first entry. "Celebutante" marks the first of four instalments within the websites introductory theme of "Exile". Like subsequent instalments, the launch exploration will consist of five photographs, each representing a common aspect of urban culture and each reporting a personal experience in the world of fashion and culture. The photobook launch will take place on December 1, 2016.

In a space where most competitors simply create self-indulgent photobooks which lack a truly immersive reader experience and fail to cause much of a stir, alexawynter.tv has opted to be simultaneously more commercial, more contemporary and more unique with the inception of its new online artists' book that explores universal human experiences at the nexus of fashion and culture.

[Alexa Wynter](http://alexawynter.tv), freelance creative director, marketing consultant and photographer at alexawynter.tv, says: "It was essential to be contemporary and novel with this new online artists' book. It explores deep into universal human experiences through multiple intersections of fashion and culture. Every instalment offers a performative, philosophical point of view on fashion and culture in real time."

Wynter added, "It should be really engaging for those working throughout the fashion and creative sectors. The first theme, "Exile" is truly dynamic with its four diversely creative instalments. The hope is that it will introduce a new way to explore and see today's world of fashion and contemporary culture. It should go great unless the entire internet crashes down on launch day!"

With 4 new instalments promised every month, alexawynter.tv will cover multiple aspects of the industry in just a few short months. Future updates will use interviews, essays and features to cover topics impacting fashion and culture from advanced technology and democratized art, to more taboo subjects including post-election news and the future of the economy.

alexawynter.tv will thrive on the idea of standing out and making the [online photobook](http://www.alexawynter.tv) service less self-indulgent and more useful for readers and customers. Wynter explains that getting that right in this fast growing sector is all part of the fun. She believes her new service will help her readers and customers in discovering their own personal ethos and spirit by engaging them with photographer's ideologies, experiences and dogmas. That, she says, "is better than businesses that choose to do things the 'regular' way." The online launch on December 1 is just one of the many ways alexawynter.tv will achieve that goal.

When asked why this online artists' book would be a success, creative director and photographer Wynter said: "It's going to be a real hit because it's simultaneously visually captivating and mentally stretching. Our readers will find far more than stunning fashion photography. It's an open invitation to look deeper into fashion and our every day culture."

According to Futuresource Consulting, a specialist research and knowledge-based consulting company, photobooks are one of the more €œrobust segments€ in the photo imaging market, with a combined retail value of $1.4 billion in 2013, up over $120 million in the previous year. Data from the research and consulting firm show that photobooks will continue to gain traction. The report indicates the value of the photobook market will exceed $1.6 billion by the end of 2016. These findings were calculated based upon the worth of the United States ($979 million), Western Europe ($625 million) and Eastern Europe ($37 million) regions, particularly in Czech, Hungary, Poland, and Russia in 2016.

Founder, Alexa Wynter is a freelance creative director, marketing consultant, and photographer, specializing in social media content creation and connecting consumers with fashion companies. Previously, she worked for photographer and director Bon Duke at Art+Commerce, where she helped produced content for publications including Paper and W. Most recently, Wynter has worked for TANK magazine€™s creative agency Tankform, where she produced content for brands, including Hugo Boss and Lane Crawford. The burgeoning creative director has a strong commitment to bringing a progressive sensibility to the luxury retail experience.

In 2009, Ms. Wynter started her career in fashion, at the tender age of 14. To date, her credentials includes working for international brands, including Mercedes Benz Fashion Week, Peter Som, Yigal Azrouel, Rick Owens, Saks Fifth Avenue, Black Frame, Barney€™s New York, and LANVIN. Her professional memberships include the International Center of Photography and Aperture.

In 2013, Ms. Wynter graduated from The High School of Fashion Industries, where she studied to receive her certificate in Fashion Merchandising and Marketing. She currently attends the Fashion Institute of Technology, where she is studying to receive her bachelor€™s degree in Advertising and Marketing Communications.

alexawynter.tv is an online artists' book that explores universal human experiences through the intersections of fashion and culture. It is set to 'go live' December 1, 2016. To find out more about the [photobook](http://www.alexawynter.tv) service and alexawynter.tv itself, visit alexawynter.tv

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