Google Compare Auto Insurance to be Discontinued on March 23rd, 2016

In an ongoing effort to streamline and improve business, Google Compare Auto Insurance announced that it will be discontinuing Google Compare Auto Insurance as of March 23rd, 2016. [independent insurance agents] and insurance agents learned about Google Compare Auto Insurance for Less than a year. Consumers were able to purchase auto insurance online, along with other financial products provided by Google compare auto insurance quoting platform.

Google Compare had an optimistic vision to replicate the UK model into the U.S auto insurance market. Unfortunately, the U.S laws and regulations are different from the U.K. Much of the unknown to what was going to happen to the local Insurance Agent, Google Compare was perceived as a direct threat to the local Insurance Agents, and certainty to the online leads generation companies.

Google Compare Auto Insurance recognizes that finding alternatives may be challenging, and is providing customers with additional information and resources on the company website: [https://www.google.com/compare/autoinsurance/form?...](https://www.google.com/compare/autoinsurance/form?p=home).

When asked about the reasons behind the decision to end the product, Andrew Rose, Compare.com CEO of Google Compare Auto Insurance said,

"It was a bit shocking today to hear that they are exiting"

Clearly Google Compare did not deliver the expectations after a highly anticipated outcome. The Auto Insurance Industry is changing, and the online purchase behavior didn't fit into their model. Consumers are attracted by savings, but at the end the complexity and the needed expertise of the Auto Insurance Industry prevailed.

Many Independent Insurance Agents saw the arrival of Google Compare as a direct threat to their business model. Today it's a relieve and a reassurance that Independent Insurance Agents are here to stay. The [Iroquois Southwest Group](http://independentinsuranceagentsnetwork.com/) is a testament to the long term investment to their Independent Insurance Agents.

independent insurance agents, insurance agents looking for the most up-to-date information about the sunset process for Google Compare Auto Insurance can view specific information and [](https://www.google.com/compare/)Customers who have specific questions about their purchase may contact Google Compare Auto Insurance via their website.

Company :-Iroquois Southwest, Inc.

User :- Patrick Zerarka

Email :-prc.pressagency@gmail.com

Phone :-602--65-0-5104

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Url :- http://independentinsuranceagentsnetwork.com/