America’s Original Popping Candy Invites Kids of All Ages to Send Personalized vCards to Valentine’s Who ROCK Their Lives

Atlanta, GA, February 11, 2011 -- Pop Rocks, America’s one and only original popping candy brand, announced today that in celebration of America’s one and only original holiday of love, the company is offering free Valentine’s Day eCards.

Pop Rocks’ free Valentine’s Day eCards are available exclusively at www,pop-rocks.com in three different message versions; Being Your Friend ROCKS, You Make My Heart Go POP, and You ROCK with all messages followed by Happy Valentine’s Day. So, whether one wants to wish their sweetheart, friend or crush a Happy Valentine’s Day, Pop Rocks offers an eCard for any and every candy lover.

After selecting their message of choice, one can further personalize their Valentine eCard with To and From details. Once completed, Valentine hopefuls simply click on the send button and Pop Rocks will deliver the eCard to their Valentine’s email box – all free of charge.

Pop Rocks Valentine’s Day eCards are the first in a series of free ongoing occasional and holiday eCards to be regularly offered exclusively on the Pop Rocks website. Be on the lookout for announcements regarding future free Pop Rocks eCards celebrating all sorts of fun things.

Pop Rocks Valentine’s Day eCards will be available on the official POP Rocks website (www.pop-rocks.com) from February 1st through Valentine’s Day, February 14th, 2011.

About Pop Rocks:
The one and only original popping candy brand, Pop Rocks, is America’s best selling popping candy and has been enjoyed by and is a favorite of an ever-growing variety of loyal confections lovers of all ages since the 1970´s. In addition to producing Pop Rocks, the world famous popping candy brand, Pop Rocks Inc. distributes unique and innovative confectionery products for children and adults, following the specific trends and requirements of the US market.

Contact:
Steven Style
The Steven Style Group
New York, NY
Tel: 212-465-1290
Fax: 212-465-1299
stevens@stylegroup.com
http://stylegroup.com/